URDA has launched the “URDA for Her” campaign in conjunction with Breast Cancer Awareness Month, marking the organization’s new strategic beginning as a Women-Led Organization (WLO).
The campaign aims to raise awareness about women’s health, encourage early detection, and highlight the importance of empowering and supporting women through the organization’s various services.
This initiative reaffirms URDA’s commitment to its social and humanitarian role, not only as a provider of assistance and development services, but also as a platform that supports women in facing health, social, and economic challenges.
Through the “URDA for Her” campaign, the organization seeks to build a more aware and supportive community for women, and to reinforce its position as a pioneering women-led organization striving to empower women at all levels.
The campaign also represents a key step instrategy to expand its services and support for women, reflecting the organization’s new philosophy based on women’s leadership and the active role of women in society.